.@productled on why major brands are hiring AI video agencies
"One of the things that a lot of people are doing right now is they're using VO3 and Nano Banana to create ads. And they're hiring agencies that are like specialists in this to create like insane ads. You can actually create like totally viral ads. Like the biggest companies in the world Lexus, Reebok, you name it, they're hiring these people. And the reason it matters for product-led growth is like kind of about that volume game of free users and this is like enacting it at scale."
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